How to Distribute your Music on Digital Platforms and Make it Stand Out: Guide for Independent Artists

In the digital age, distribute your music online is easier than ever, but it is also more competitive. Platforms like Spotify, Apple Music, YouTube Music and Deezer are saturated with new releases every day. That's why choosing a digital music distributor reliable and growth-oriented artistic services is key to excel.

What is a digital music distributor?

A digital distributor is the company in charge of getting your music onto streaming platforms, online shops and social media. In addition to uploading your songs, some distributors offer tools for promotion, monetisation and data analysis to help you grow as an artist.

Benefits of using a professional digital distributor

  • Access to over 100 global platformsincluding Spotify, Apple Music, Amazon Music, TikTok, Instagram, and more.
  • Duty withholding: you hold 100% of the rights to your music.
  • Automated monetisation on YouTube and social media.
  • Detailed reports and analytics so that you understand who listens to you, where and how.
  • Personalised support and tools for digital marketing campaigns.

How to choose the best digital distributor for your music?

When choosing a distributor, consider these key factors:

  • Transparency in royalties and payments.
  • Publication speedHow long does it take for your music to be uploaded to the platforms?
  • Advocacy tools: playlists, editorial pitching, pre-save campaigns.
  • Customer service and support in your language.
  • SEO positioning for artistsSome distributors help you to improve your visibility on search engines and platforms.

Strategies to position your music online

In addition to distributing it, you need to work on the digital positioning of your music. Here are some practical tips:

  1. Optimise metadatatitle, artist's name, genre, description and cover must be clear and coherent.
  2. Take advantage of music SEOinclude keywords related to your style and topics in your song descriptions and profiles.
  3. Create content on networks and blogs with links to your music.
  4. Launches pre-save and playlisting campaigns.
  5. Collaborate with other artists to expand your audience.

Conclusion

Distributing your music digitally is only the first step. The real difference is made by a solid positioning, visibility and engagement. If you are an independent artist or an emerging label, choose a distributor that offers you more than just uploading your songs: find a partner for your growth.

Search

You may be interested in

HOW PAYMENTS WORK IN DIGITAL DISTRIBUTION (AND WHY YOU DON'T GET PAID INSTANTLY)

5 MISTAKES MANY ARTISTS MAKE ON THEIR FIRST RELEASE (AND HOW TO AVOID THEM)

7 THINGS YOU (PROBABLY) DIDN'T KNOW ABOUT THE DIGITAL DISTRIBUTION OF YOUR MUSIC

YOUR FIRST RELEASE: COMPLETE CHECKLIST TO LAUNCH YOUR MUSIC LIKE A PROFESSIONAL

PLAYLISTS ON PLATFORMS: VISIBILITY IS NOT THE SAME AS GROWTH

HOW TO LEVERAGE YOUR YOUTUBE CHANNEL AS PART OF YOUR DISTRIBUTION STRATEGY