HOW TO MEASURE YOUR PROGRESS AS AN ARTIST WITHOUT RELYING ON NUMBERS
One of the biggest sources of anxiety for an artist is to measure their progress only through visible figures. Monthly listeners, plays, followers or likes end up becoming the only thermometer of the project. The problem is that these numbers do not always reflect real progress. In many stages, a project can be growing without [...]
WHEN COMPARING YOURSELF TO OTHER ARTISTS HOLDS YOU BACK (AND HOW TO GET OUT OF IT)
Comparing yourself to other artists is almost inevitable. At the beginning of the year, the networks are filled with announcements, releases, achievements and figures that seem to confirm that everyone is moving faster than you. The problem is not to see what others are doing, but to turn this constant comparison into a source of blockage, anxiety and anxiety.
THE INVISIBLE WORK OF THE ARTIST (AND WHY IT IS THE MOST IMPORTANT)
When you think of an artist's career, you almost always look at what is visible: songs released, concerts, numbers on platforms or presence on networks. However, most of the work that sustains a musical project is not visible. That invisible work - which does not generate immediate applause or eye-catching metrics - is what really [...]
WHEN THE MOTIVATION OF THE NEW YEAR IS OVER: WHAT TO DO AS AN ARTIST
The first days of January are usually full of energy. New ideas, the desire to change things and the feeling of starting from scratch. But this initial motivation does not last long. After the first week, fatigue, doubts and the feeling of being back at the same point appear. This does not mean that [...]
WISHES FOR KINGS DON'T MAKE YOUR MUSIC PROJECT GROW (DECISIONS DO)
January 6 is traditionally the day of wishes. Ask for something, hope and expect it to happen. In music, many projects work in exactly the same way: excitement at the beginning of the year and passive waiting for something to change. The problem is that in an artistic career the “Three Wise Men” don't arrive alone. The growth [...]
WHY RELEASING MORE MUSIC DOESN'T ALWAYS MEAN MORE GROWTH
For a long time, the idea has been repeated that the more releases an artist makes, the more his or her project will grow. In 2026, this logic no longer stands on its own and, in many cases, has the opposite effect. Releasing music on a constant basis can be positive, but doing so without strategy, context and direction often leads to a [...]
HOW TO ORGANISE YOUR MUSIC YEAR WITHOUT BURNING OUT
Organising a musical year is not about doing more, but about doing better. Many artists start the year with energy and good intentions, but as the months go by, fatigue, frustration and a sense of not moving forward set in. In most cases, the problem is not a lack of talent, but a lack of [...]
NEW YEAR'S RESOLUTIONS FOR ARTISTS (AND HOW TO MAKE THEM HAPPEN)
Every year, many artists make the same resolutions: to release more music, to grow on platforms, to professionalise the project or to take it “more seriously”. The problem is not having resolutions, but not turning them into something realistic and sustainable. In 2026, the difference between a resolution that remains an idea and one that becomes a reality is [...]
NEW YEAR, NEW PROJECT: WHAT TO DO AS AN ARTIST AS OF 1 JANUARY 2026
1 January is not just a change of date. For many artists, it is the moment when motivation returns, new ideas appear and the need to do things differently is felt. The problem is that without clear decisions from the beginning of the year, that initial energy is often diluted [...]
CLOSING THE YEAR AS AN ARTIST: HOW TO PREPARE YOUR MUSIC PROJECT FOR 2026
The end of the year is not only a moment of personal balance. For an artist, it is a strategic opportunity to review the musical project, analyse mistakes and prepare the ground to grow more solidly in the following year. While many artists switch off completely in December, others take advantage of this period to sort out their catalogue, [...]