WHY RELEASING MORE MUSIC DOESN'T ALWAYS MEAN MORE GROWTH
For a long time, the idea has been repeated that the more releases an artist makes, the more his or her project will grow. In 2026, this logic no longer stands on its own and, in many cases, has the opposite effect. Releasing music on a constant basis can be positive, but doing so without strategy, context and direction often leads to a [...]
HOW TO ORGANISE YOUR MUSIC YEAR WITHOUT BURNING OUT
Organising a musical year is not about doing more, but about doing better. Many artists start the year with energy and good intentions, but as the months go by, fatigue, frustration and a sense of not moving forward set in. In most cases, the problem is not a lack of talent, but a lack of [...]
NEW YEAR'S RESOLUTIONS FOR ARTISTS (AND HOW TO MAKE THEM HAPPEN)
Every year, many artists make the same resolutions: to release more music, to grow on platforms, to professionalise the project or to take it “more seriously”. The problem is not having resolutions, but not turning them into something realistic and sustainable. In 2026, the difference between a resolution that remains an idea and one that becomes a reality is [...]
NEW YEAR, NEW PROJECT: WHAT TO DO AS AN ARTIST AS OF 1 JANUARY 2026
1 January is not just a change of date. For many artists, it is the moment when motivation returns, new ideas appear and the need to do things differently is felt. The problem is that without clear decisions from the beginning of the year, that initial energy is often diluted [...]
CLOSING THE YEAR AS AN ARTIST: HOW TO PREPARE YOUR MUSIC PROJECT FOR 2026
The end of the year is not only a moment of personal balance. For an artist, it is a strategic opportunity to review the musical project, analyse mistakes and prepare the ground to grow more solidly in the following year. While many artists switch off completely in December, others take advantage of this period to sort out their catalogue, [...]
PLAYLISTS AREN'T EVERYTHING: HOW TO GROW ON DIGITAL PLATFORMS WITHOUT RELYING ON THEM
For years, many artists have believed that getting on playlists is the only way to grow on digital platforms. In 2026, this idea is still widespread, but it is incomplete and, in many cases, counterproductive. While playlists can bring one-off visibility, basing an entire strategy on them often leads to frustration and unsustainable results. In [...]
Why many artists won't grow on Spotify in 2026 (even if their music is good)
Every week thousands of new songs are released on Spotify. Many are well produced, have good lyrics and a competitive sound... and yet they don't grow. They don't get on playlists, they don't gain monthly listeners, and they don't generate real revenue. In 2026, the problem is rarely music quality. The real brake often lies in [...]
How to distribute your music on digital platforms in 2026 (Complete guide for artists)
Distributing music on digital platforms in 2026 is no longer just about uploading a song and waiting for results. Today, a bad distribution decision can lead to rejections, lost revenue or rights issues that can stunt an artist's growth from the very first release. In this guide, we explain how to distribute your music step-by-step.